Sam Mohammadpour; Younes Shokrkhah
Abstract
In its fifties, the application of agenda-setting theory has become much more widespread than in the past, and today it can be divided into two main branches: traditional and modern. Based on agenda-setting theory political parties can focus their attention on the issues they are interested in using ...
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In its fifties, the application of agenda-setting theory has become much more widespread than in the past, and today it can be divided into two main branches: traditional and modern. Based on agenda-setting theory political parties can focus their attention on the issues they are interested in using media and political marketing tools. For a long time, the theory's main assumptions were centered around newspapers and radio and television channels as the mass media. With the development of communication technologies and the advent of social networks, the decisive role of traditional media in elections has been challenged. Today, political parties seek to use and be more active in social networks to highlight their positions and programs. Concerning this, the present study, exploring the media behaviors of the British parties in the 2015 and 2017 general elections, sought to answer the question of how the British parties' tendencies to media were in the two mentioned-above elections. The research findings, based on the findings of the most important statistical organizations in Britain and the world, show that the 2015 and 2017 British general elections were, respectively, the turning point and the culmination of the tendency of British parties to social networks as a tool of agenda-setting in modern times. Accordingly, social media seems to be ending decades of domination by newspapers and television channels to emerge as the determining media in election campaigns.
Alireza Ketabdar; Younes Shokrkhah; Zahra Kharazi Azar
Abstract
The basic question of this article is that what is the difference between online journalists, print and Radio&TV journalists in terms of amount and manner to use Smartphone Tools? Accordingly, in the framework of the survey method and using the tools of the Iranian Journalists' Questionnaire, a statistical ...
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The basic question of this article is that what is the difference between online journalists, print and Radio&TV journalists in terms of amount and manner to use Smartphone Tools? Accordingly, in the framework of the survey method and using the tools of the Iranian Journalists' Questionnaire, a statistical analysis of two comparative hypotheses is to be tested: (1) There is a difference between the three groups of online journalists, print journalists and Radio&TV journalists in the "amount" of using Smartphone and (2) there is difference between the three groups of online journalists, print and Radio&TV journalists in the "manner" of using Smartphones. The results showed that there is no significant difference between the "amount" of print and Radio&TV journalists' use of Smartphones, but the amount of online journalists using Smartphones is higher than others. It was also concluded about the "manner" of use. The dominant use of online and print media from Smartphones was "networking" usage and the dominant use of Radio&TV journalists was "communicative" usage.
maryam salimi; Mohammad Soltanifar; Afsaneh Mozaffari; Younes Shokrkhah
Abstract
The growing rates of data and the need to use them and the competition to meet the consumers’ needs has driven media towards “Data Journalism”. If its role and significance is understood adequately, it can be used more widely across Iranian media as well. The present research has been ...
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The growing rates of data and the need to use them and the competition to meet the consumers’ needs has driven media towards “Data Journalism”. If its role and significance is understood adequately, it can be used more widely across Iranian media as well. The present research has been conducted aiming to study the role of data journalism in online media and is based on the theory of “Uses and Gratifications”, “Expectation-Utility” and “the Theory of Public Spheres”.Six main issues were studied including the role of data journalism in online media, the definition of data journalism, its future and works related to it, the role of Big Data in the future of data journalism and the media’s interest in utilizing it.The method of study is in-depth interview with 103 data journalism experts. According to the results, the experts have pointed out 11 roles of data journalism including “Journalistic”,“facilitation of interaction of the audience”, “achieving democracy” and “building credibility” roles and have emphasized that considering the tendency in other media to use data journalism, online media has gained more success in doing so. The future of data journalism is deemed positive and expanding and the role of big data is also brought to attention. Supporting the interests of the audience and media, influencing governments and aiding their interactions have been some of data journalism effects. According to the results, data journalism can help the media play its critical role, gain the audience's gratification and help to revive the public sphere.
